1/ST Content has expanded its global presence by acquiring the international distribution rights for Moroccan racing.
‣ 1/ST CONTENT has broadened its global footprint outside of the Americas with a new venture into Moroccan racing.
‣ 1/ST CONTENT has won the international distribution rights for the Morocco International Meeting, and will continue to widen its influence across a raft of global racing content in 2024.
‣ Simon Fraser, Senior Vice President International at 1/ST CONTENT, expressed excitement about securing the distribution rights for this jewel in the emerging Moroccan horse racing scene.
Empty Response
1/ST CONTENT, a global leader in racing content, is breaking new ground by expanding into the Moroccan racing scene. The company has secured the international distribution rights for the Morocco International Meeting, marking the beginning of a new venture outside of the Americas. This move is just the first step in a larger plan to increase the company’s presence in the global racing market, with the goal of providing a diverse portfolio of racetracks and marquee events.
According to Simon Fraser, Senior Vice President International at 1/ST CONTENT, this expansion is an exciting opportunity for the company to showcase the emerging Moroccan horse racing scene to a wider audience. He stated, “We’re delighted to announce to our growing group of worldwide partners that we’ve secured the distribution rights for this jewel in the emerging Moroccan horse racing scene. The opening day of the festival features eight elite international races, comprised of many intercontinental challengers for a more familiar feel, as raiders from Europe, backed by a truly global ownership group, all converge on Casablanca.”
This move into Moroccan racing demonstrates 1/ST CONTENT’s commitment to providing diverse and engaging racing content to its global audience. The company’s growing international portfolio of racetracks and events reflects its dedication to expanding its influence in the world of horse racing. This latest undertaking has the potential to foster greater international collaboration and participation in the Moroccan racing scene, bringing together a diverse group of competitors and owners from across the globe.
As 1/ST CONTENT continues to make strides in broadening its reach beyond the Americas, the company’s involvement in the Morocco International Meeting serves as a testament to its ongoing commitment to showcasing the best of global horse racing. With this new venture, the company is poised to bring the excitement and prestige of the Moroccan racing scene to a wider audience, all while fostering greater international connections within the sport.
